Change Mindset
Joyce de Ruiter speaks about dealing with change for everyone within an organization. As a speaker on change mindset, she shares her personal story and insights from the psychology of change. Accessible, relatable, and impactful.
Speaker
Joyce de Ruiter speaks about dealing with change for everyone within an organization. As a speaker on change mindset, she shares her personal story and insights from the psychology of change. Accessible, relatable, and impactful.
Everyone faces change, whether you’re on the work floor, in management, or in a supporting role. Joyce shows how to handle change when it comes close. How to let go, make choices, and find room for growth.
She knows better than anyone that change can be daunting. Yet her audience discovers time and again: it is also an opportunity. As a speaker on change mindset, Joyce shows how with an agile mindset, you don’t dwell on what is no longer there, but look forward to what is possible.



As a speaker on change mindset, Joyce combines her personal insights with knowledge of change psychology. Every week, she holds up a mirror to hundreds of professionals in an inspiring and light-hearted way. Always with the same question: do you fall down, or move forward?
Not a standard story, but a tailored one. Joyce delves into the organization and the people in the room beforehand. This way, her keynote always aligns with what is happening, where you stand, and where you want to go.
As a speaker, Joyce knows how to connect with her audience on topics that matter: from change and mindset to leadership, inclusion and care strength.
Joyce herself lives in a continuous change process. At sixteen, she was diagnosed with Usher syndrome: she is gradually becoming deaf and blind. This completely changed her vision of the future. Every day, it presents her with the choice: how do I deal with this?
After years in the corporate world, she now runs her own business as a speaker and author. She inspires from experience and optimism. As she says herself: “I don’t need to see to have a vision, and I don’t need to hear to be heard.”
What does it do to you when someone’s story truly moves you? When a speaker doesn’t just deliver words, but creates movement? Joyce leaves an impact. At conferences, team days, and leadership meetings, she inspires with personal stories, sharp insights, and a generous dose of humanity.
Read how others have experienced her keynote and why they recommend Joyce time and again.


Churchill already said it: “Never waste a good crisis”.
A drastic or forced change can also be used to do things differently and perhaps better in an accelerated way. It just requires a good dose of agility and resilience to adapt to the change and deal with challenges.
Agility is being able to adapt when the situation demands it. Daring to embrace new ideas, making different choices, seeing space where there were once boundaries. In organizations, this means responding flexibly to what customers or the market need. But for that agility, something else is needed first: resilience.
Resilience is about dealing with setbacks. About standing firm when things get tough. It is the ability not only to endure stress or change but also to learn from it. Those who grow in this take experience to the next step. This applies to people and organizations. Because when faced with disappointing results, internal resistance, or changes in direction, you need that mental resilience badly.
In every change process, you encounter resistance. Sometimes in yourself, sometimes in others. People drop out, ask questions, or prefer to stand still for a moment. And that’s okay. As a speaker on change mindset, Joyce invites you not to brush away that resistance but to explore it. What lies beneath? What may need to be acknowledged first before there is room to move forward?
It’s about the lens through which you look. Do you mainly see what disappears, or do you dare to see what emerges?
Resilience and agility strengthen each other. And the good news: you can train them. It starts with insight and awareness. As a speaker on change mindset, Joyce de Ruiter shows how to take steps in this. Not with big theories, but with practical insights you can apply immediately. For yourself and for the people around you.



You can’t be the victim of change, only of your attitude.
Joyce de Ruiter



Joyce is gradually losing her sight and hearing due to Usher syndrome. In Hear No Evil See No Evil Speak No Evil, she tells her personal story about resilience, change, and meaningful living. An inspiring plea not to postpone life. The proceeds go to the Usher Syndrome Foundation.
Would you like to book Joyce as a speaker for your event, conference, or team day? Or do you have another question? Let us know through the form, we’re happy to help you out.

“I’ll help you with everything regarding bookings and contact with Joyce. You can always call or email me. Talk to you soon!”
In addition to being an inspiring speaker, Joyce is also a trainer and coach at the Speakers Club where she guides speakers and business leaders to their next level in speaking.
Do you inspire when you speak? Research by Forbes shows that 70% of respondents see presentation skills as an essential skill for career success. At the Speakers Club, we help improve speaking skills and increase your impact as a leader.
